Know where you come up.
Your real position on every keyword you track, in every country, measured up to twice a day.
The product
We measure where your playlists actually rank, every day.
Position by keyword and by country, niches still within reach, fixes to make: the measurement first, the opinion after.
Why Stulyo exists
"I built Stulyo for myself. I wanted to know where my playlists came up in Spotify search, and nothing told me. I thought I had a niche problem; I found out thousands of curators had exactly the same one."
Romain, founder of Stulyo · a curator before a software maker
01 · The method
Spotify does not publish your keywords. Choosing them is on you.
On the web, Google Search Console tells you which queries you are found on. Spotify has no equivalent: no search data is made available to curators, not at signup, not in Spotify for Artists.
So Stulyo works the other way round: you name the terms that matter for your playlist, and we go and measure your real position on each of them, every day, country by country. Market Radar is there so you do not have to guess that list.
- 01
You name the terms
"lounge bar music", "deep house 2026", a genre or a listening moment: anything a listener might type. One term per market, as many as your plan allows.
- 02
Market Radar fills the list out
Over 100,000 niches ranked by volume and real difficulty. You see the ones a playlist your size can take, and the ones that are locked.
- 03
We measure, every day
Your exact position on every term, in every country, kept with no time limit, and an alert as soon as you climb or slip.
No keyword limit on Agency.Choose my keywords
02 · What Stulyo does for you
Four certainties in place of four hunches.
Know what to aim at next.
Over 100,000 niches ranked by volume and by real difficulty, computed on the ranking itself, not on an estimate.
Know what to fix.
A health score in six parts, the sound profile compared, and the fixes listed in order of impact.
Know whether it worked.
Every change you log shows on your position and follower charts. You judge the effect on evidence, not on an impression.
DE #1, IT #2, GB #2, FR #4, NL #4, AU #4, US #7
Spotify rankings are not global. A term fought over in one market can stay wide open in another, with exactly the same title and the same content. That is where the free places are, and almost nobody goes looking for them.
03 · The features
Six features, one question at a time.
Rank tracking
Not an estimate: your playlist’s real rank in Spotify search, keyword by keyword and country by country, kept with no time limit.
from StarterMarket Radar
Over 100,000 niches ranked by estimated volume and real difficulty, measured on the top twenty playlists of the ranking. Terms locked up by the giants are set aside.
from ProDeep Audit
A health score broken into six parts, so you see not that the playlist is doing badly, but where it loses points: keyword in the title, keyword in the description, usable description, track count, current year, authority.
from StarterGenerators and change log
Titles and descriptions built on the keywords you actually track, with the term placed in the zone Spotify weighs most. The change log then places each change on your position charts.
from StarterAnalytics and exports
Followers, positions, track popularity, most-programmed artists: the suite aggregates your whole portfolio and produces the tables your clients or your label expect.
from ProCompetitor watch
Track as many competing playlists as you want, without eating into your quota. We measure their positions and their followers like your own, and tell you who moved ahead.
from Starter04 · The blind spot
Everyone buys followers. Nobody measures what they return.
Meta Ads, curator swaps, flat-fee providers: campaigns are everywhere. What they actually changed in Spotify search, nobody knows.
01What we think we measure
The number of followers gained, and sometimes the cost per follower. Two figures that say how much you paid, never what you got.
followers gained cost per follower02What actually counts
The place gained in search, and above all how long it holds. A campaign that lifts you for two weeks then drops you has gained nothing lasting.
places gained how long they hold03What Stulyo measures
Both series on the same day, over the same window: followers and positions, keyword by keyword. The campaign window shows, and so does what is left after it.
followers + positions daily readings05 · The data
The follower history nobody else keeps.
Spotify shows a follower count, never its curve. We have been measuring the curve of over 900,000 playlists for months, ten million points that tell you, for any playlist, how it grew.
- signature 01
Steady growth
A few tenths of a percent a day, every day, no jumps. That is a real audience: it stays, and it pays off on every new release.
- signature 02
Bought followers
Several thousand followers in three days, then a perfect plateau. The position climbs for as long as the spend lasts, and falls back right after.
- signature 03
An audience eroding
A playlist losing a few followers a day for months: it looks big, it no longer does anything for you.
- use 01
Spot a playlist that buys
Before paying for a placement, you know whether you are buying an audience or a plateau. The doubt is gone in thirty seconds.
- use 02
See one rising before others do
A playlist gaining 2 % a week for two months is on its way to mattering. You reach out while it is still reachable.
- use 03
Put a number on a placement
Growth, followers, positions held: enough to negotiate on figures rather than on a screenshot, and to prove your own work.
scroll · 6 readings of the same dataSee a playlist’s history
06 · Who it is for
Used by curators who want to be found.
See what you cannot see.
You know your playlists work; you do not know on which keywords, or against whom. Stulyo measures the real position every day, points out the niches still open, and alerts you when a competitor moves ahead.
Find out moreOne action a week, not another dashboard.
The health score and the audit say what to fix and in what order: the title, the description, the tracks to drop. The change log then shows on your charts whether it helped.
A comparison is only worth the data behind it.Stulyo compared
07 · The markets
Twenty-one markets, measured separately.
A keyword does not give the same ranking in Berlin and in São Paulo. Each country has its own reading and its own history.
- United StatesUS
- FranceFR
- GermanyDE
- United KingdomGB
- BrazilBR
- MexicoMX
- SpainES
- ItalyIT
- NetherlandsNL
- CanadaCA
- AustraliaAU
- SwedenSE
- NorwayNO
- DenmarkDK
- FinlandFI
- PolandPL
- JapanJP
- South KoreaKR
- IndiaIN
- IndonesiaID
- TurkeyTR
The measuring runs while you do something else.
You listen, you programme, you negotiate. Stulyo measures, compares and warns you: you only come back when something has moved.