Das Journal für Spotify-SEO.
Was über drei Millionen indexierte Playlists und Millionen tägliche Messungen über die Spotify-Suche verraten.
Alle Artikel12 Artikel
Expert Insight18. August 2026 · 5 Min. LesezeitThe State of Spotify Playlist Search 2026: What 8 Months of Daily Tracking Reveals8 months of daily tracking, 1,000+ keywords, 250,000 playlists: the search top 20 changes every day, 12% of #1 spots belong to playlists under 1,000 followers, and 88% of playlists are standing still.Lesen →Expert Insight10. Juli 2026 · 5 Min. LesezeitWhy Your Playlist Isn't Showing Up in Spotify Search (And How to Fix It)You built a great playlist, gave it a name, added the tracks and it's invisible in search. The problem usually isn't your music. It's four signals Spotify reads before it ever shows your playlist to a stranger.Lesen →Expert Insight30. Juni 2026 · 5 Min. LesezeitHow to Find Growing Spotify Playlists Worth Pitching (Free)Find the Spotify playlists that are actually growing before you pitch. Stulyo gives you free follower history on 100,000+ playlists, so you stop wasting demos on dead lists.Lesen →Expert Insight25. Juni 2026 · 5 Min. LesezeitFrom 30th to #1 on Spotify: The Story of One Small PlaylistAs Stulyo's founder and a playlist curator, I ran a small, well-targeted ad test, ramped up in steps, on my « Mood été » playlist. Measured in Stulyo: from 30th to #1 on Spotify search in France, and more than double the followers. Here is the method and the mechanism behind it.Lesen →Expert Insight25. Juni 2026 · 5 Min. LesezeitWhy Every Artist Should Run Their Own Spotify Playlist in 2026Running your own Spotify playlist is the most underrated growth move for independent artists if people can actually find it. Here's why, and how to get it discovered in search.Lesen →Expert Insight19. Juni 2026 · 5 Min. LesezeitHow to Find the Best Spotify Keywords (Free Keyword Finder)Most curators guess their playlist keywords. Here's how to find Spotify keywords with real demand and low competition, using a free Spotify keyword finder built on real playlist data.Lesen →Expert Insight4. Juni 2026 · 5 Min. LesezeitHow Long Does It Take to Rank #1 on Spotify? Real Data from 100,000+ PlaylistsWe analyzed 100,000+ Spotify playlists to answer the question every curator asks: how long does it actually take to rank? The data reveals 4 patterns, 4 timeframes, and 3 hidden variables that decide if you'll reach #1 in days, months, or never.Lesen →Expert Insight23. Mai 2026 · 5 Min. LesezeitSpotify Playlist Titles & Descriptions That Rank in Search (2026)Your title and description are the first things Spotify search reads. Here is the exact playbook to write them so listeners actually find your playlist.Lesen →Expert Insight3. April 2026 · 5 Min. LesezeitMeta & TikTok Ads for Your Playlist: Why Your Budget Disappears Without a TraceMost curators treat Meta and TikTok ads like a slot machine. Launch a campaign, watch the streams spike, check the follower count, and wonder why nothing sticks two weeks later.
The problem isn't the budget. It's the order of operations.Lesen →
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